The end of Facebook SPAM
In a move that has some developers have said will cost them 20% – 30% of their traffic, Facebook have amended their developer Principles and Policies to forbid some actions that some have used to gain much needed traffic they can turn into profit, for example the new rules say that Stream Stories, the notification you see that tell you your friend just played farmvilla shouldn’t just be to promote or advertise an application.
“Stream stories must be consistent with our design and be user-focused based on the user’s action that triggered the story. In no case should a Stream story serve primarily as a means to promote or advertise your application. “
And they must not include “calls to action” anywhere other than in small text at the foot of the update
You must not include calls to action in the body of your Stream stories (e.g., "Beat her score!” or "Can you beat her score?"). A call to action must only be presented as an action link (in line with "comment" and "like" and similar to Facebook’s stories in design).
Posted via email from scottherbert’s posterous